About Eylure Lashes
A brief history of Eylure
Eylure is one of the oldest lash brands in the world! Started way back in the 1940s by the Aylott brothers, Eylure has gone on to become one of the most recognised false eyelash brands around - with a hugely impressive range of products, spanning lashes, brows, makeup accessories and much more.
Eylure strives to provide high-quality products that are innovative and designed explicitly for false eyelash devotees and makeup artists alike. Eylure have set the standard high, and their products have also been developed with price-points that are accessible and affordable too. Since Eylure’s conception, the company has dedicated its efforts to creating beautiful eyes that are alluring and sophisticated.
Eylure works hard to make lash wear easier, quicker, and more comfortable with every new creation. When you shop Eylure lashes, you can choose from regular strip lashes, pre-glued strip lashes, individual cluster lashes and more. There's a lash for everyone in Eylure's impressive range.
The origins of Eylure lashes
The brothers initially began working in the film industry as make-up artists after a stint in the RAF. Although the film work wasn’t severely paid, it wasn’t regular either.
David and Eric then decided to create a side business to keep them going in between the movies. Little did they know, but they were about to take the cosmetics industry and, in fact, the world by storm.
During their time in the industry, the pair seemingly discovered a niche in the market; and in their search to provide high-class and high-quality products, the Eylure false eyelash was born.
Eylure lashes hit the mainstream
Within a short period of time, Eylure’s false eyelashes were happily making their way into department stores and chemists across the UK. They became the leading name for false eyelashes and accessories for the nation, and at the time, they had very little competition at all.
By the 1960s, the brand was going from strength to strength, and they were featured in Vogue and worn by the likes of the iconic Twiggy, an English model, actress and singer. Eylure very quickly became the UK's favourite brand for false lashes.
Eylure's international success
During this period, Eylure had already begun to export their products across the world, and their shipments often stretched as far as Tokyo and Hong Kong.
Eylure’s biggest market then was in the United States, and many of its products proceeded to be used in Hollywood Movies and other famous film sets.
Eylure's lash designs are intelligently curated and can be worn every day. Let yourself take centre-stage with a pair of Eylure falsies - after all, everyone deserves a little bit of the limelight, right?
At FalseEyelashes.co.uk, we pride ourselves on stocking a vast selection of Eylure products – with over 200 currently available right here in our online store. That's the biggest selection of Eylure products you'll find anywhere in the UK or Europe.
Eylure Lashes – The Range
We stock the full range of Eylure products to suit your needs, and this even includes the discontinued lines that other companies and websites may no longer carry.
Brow products by Eylure
As well as having endless eyelash products, Eylure also understands the importance of having flawless brows.
We also stock the whole Eylure Brow range, including the Eylure Brush & Wand Brow Duo, top selling Eylure Dybrow, stencils, brow palettes, crayons, pencils, pomades, and much more.
Eylure's best lashes
Okay, you may be completely new to Eylure and have no idea where to start. So we've done a little research on the top 3 best sellers for Eylure, which may provide you with some help!
Put together with some reviews from our trustworthy falsie fans, without further ado, our best Eylure sellers:
Eylure Flutter Light Lashes 117 Multipack (3 Pairs)
The hint is in the name with these Eylure eyelashes. They are so fluttery and lightweight on your eyes, 117 are just beautiful lashes. They create such a classic look, leaving your lashes looking wispy and outstanding.
They come in a pack of 3, with each pair being of incredible quality and reusable. Win Win!
Eylure Fluttery Light Lashes 008 Multipack (3 Pairs)
So similar to the first best seller (117 lashes above), these soft lashes are a 3/4 length fit, which provide a natural look. They can be worked with to create a bolder, more daring makeup look.
These Eylure natural lashes are the perfect day to night product. If you want to make your eyes really pop, then look no further!
Eylure Volume Lashes 101 Multipack (3 Pairs)
If you want the perfect lash to give your eyes more volume, look no further. These Eylure false eyelashes are definitely the most popular amongst the Eylure Volume range and it's easy to see why.
The lashes are so easy to wear, and well and truly complete any makeup look.
Eylure lash reviews
With hundreds of 5-star reviews, Eylure is a well-loved brand by many, and many false eyelash devotees won't use anything but Eylure. Get your now from our online store right here, and flutter your lashes in style.
We pride ourselves on having a huge range of real customer reviews for you to read - you'll find almost every Eylure product here on our website is backed up with lots of great reviews from real customers. Don't just take our word for how great Eylure lashes are, be sure to read what our other customers have to say about Eylure products too.
Remember, lots of the reviews here on our website come with real pictures of real people wearing their Eylure lashes - so you can see exactly how they look once applied. How useful!
The Celebrity Seal Of Approval
Eylure has been a celebrity brand since the get-go, and the initial product range was created for 50s starlets of the silver screen.
The Famous Cleopatra Eye
David and Eric Aylott were world-renowned makeup artists thanks to their hit lashes and superstar brand Eylure. Possibly the most significant break on their path to cosmetic stardom was when they created the notable Cleopatra Eye for Elizabeth Taylor.
Even today, Eylure is considered the very best ‘original’ false eyelash brand. Over 80% of their market still resides in the UK, and the company has consistently won awards year upon year for its eyelash range, brow products and accessories.
The focus for Eylure has always been on enhancing the natural beauty of the eye and framing it in a manner that curves gracefully and elegantly. The lashes themselves are hand-made, and they are then baked into the shape of a curve for flexible and simple applications.
Celebrities who use Eylure lashes
There's a large number of celebs that use Eylure false eyelashes, and it seems as though they just keep growing in popularity. Just take a look at some of our favourite celebrities sporting Eylure Falsies below:
Katy Perry famously fluttered around in Paris with our Luxe Cameo Lashes, adding a soft pink lid to bring any airy and vibrant feel.
Paris Hilton, aka The Real Barbie, has been seen sporting Eylure’s Dramatic No.143 lashes. Combined with a unique crisp line, Paris knows how to stand out from the crowd.
Shanina Shaik is known for wearing Eylure’s Magnetic Accent Lashes. She looks stunning in these, and we can understand why people are becoming obsessed with the magnetic magic feel. Easy, simple, and elegant - that’s what we like!
Nicole Scherzinger was spotted wearing Eylure’s individual lashes at the Cannes Music Festival. There's no better way to create a custom look than with flare lashes, there are so many possibilities.
A celebrity known for her elegance and jaw-dropping beauty on the red carpet, this Pussy Cat Doll has got style, and there are plenty of ways to achieve the very same look for yourself with Eylure individual lashes.
Paloma Faith is obsessed with Eylure’s range, and she has been spotted sporting two sets of lashes at once. If you want to achieve the fluffy and fully flamboyant Paloma Faith look, you can combine Eylure’s Fluttery Light No.117 with Fluttery Intense No.141. Now that’s classy.
Eylure's continued popularity
Since the year 2009, Eylure has been successfully connecting with celebs to promote their brand awareness. To do this, they have also outlined how simple false lashes and their applications can be by making use of household names and famous faces.
Eylure has a strong understanding of the market and its customers, and we’re incredibly excited to see what they have in store for us next.
Where else will you see Eylure used?
Eylure is a well-known brand and used by makeup artists and professionals that hail from London’s dazzling City to Night Lights of LA.
Eylure eyelashes have been seen recently across red carpet events on stunning supermodel Naomi Campbell, Nicole Scherzinger, and Hollywood star Hailee Steinfeld.
From customised looks with strips and knot-free individuals to classic style no. 143, these lashes are consistently proving to be a firm first choice for celebrities both in Britain and in America.
Creating definition with Eylure lashes
Thanks to Eylure false lashes, it has never been easier to define lashes in such a simple and effective manner. The products themselves come in various colours and tones; these range from darker browns to mid-browns and blondes.
Nobody is left out with Eylure Lashes, and they also offer a range of brow accessories to create perfect lines and shapes for framing - we stock these too! Depending on the occasion, you can choose a lash to suit your specific needs.
How to complete your look with Eylure
Create killer looks and let your eyes pop for bold statements; using false lashes automatically adds drama and can successfully transform your image.
Our natural lashes usually tend to be shorter and a lot thinner, but by using Eylure’s range, you can draw emphasis to your eyes, add definition to your look, and draw attention to your eye line.
Use lashes... not mascara
Additionally, false lashes can be used to add a little excitement and flair, and if you don’t feel like using mascara, then that’s no problem, as this could be a better option. Individuals suffering from severe allergies when using mascara often use false eyelashes like Eylure’s as an alternative.
You can easily stay smudge-free with false eyelashes and transform your look dramatically or subtly. It’s really up to you, and there’s an option to suit whichever style or mood you’re feeling on any given day.
Creating a unique style with Eylure
Eylure Lashes are designed to create definition. But there are a few things that you can do to make a better and longer-lasting effect. Just have a look. There are a lot of cool looks that can be achieved with the appropriate placement of lashes.
You can choose colourful lashes that are vibrant and stand out from the crowds, or you can also place individual lashes to create a quirky and alternative look.
Bold styles created by adding feather lashes and feline-like Eylure strip lashes can be perfect for the party or festival look, or even if you feel like giving yourself a boost.
A few top tips...
- Look after your natural lashes first! Put on your makeup, then focus on your eyes. Ensure that your lashes are clean and fresh. Give them a curl, then apply your mascara. Then simply put on your Eylure Lashes in whatever way works for you!
- Have a little patience... After applying a small amount of adhesive to the lash line, wait about 30 seconds for the glue to dry a little bit - this prevents the false eyelash slipping around on your eye and you getting stressed out.
- If you haven't opted for clear adhesive, why not try a little liner to make your eyes pop even more. Extra eyeliner will cover any glue and make your look bolder and more daring.
- Experiment. The first Eylure Lash you try may not be the best for you! Look into different eye types and decide from there which lash is best for you.
- Trim, Trim, Trim! This cannot be emphasised enough. The Eylure Lash you buy isn't perfectly designed just for you (unfortunately). Make sure you measure the lash against your eye and trim the length first. Oh, and please ensure this is done first and not whilst it's stuck on your eye!
When We Look Good, We Feel Good – and You Always Deserve to Feel Good!
With products starting from as little as £3.99, you can take a look at our hugely popular Eylure lashes collection now and see for yourself just why this brand is so well-liked. Our popular choice with our loyal customers is the Eylure Dybrow permanent tint for brows.
So, after taking in all this information about why Eylure Lashes are amazing, why don't you sign up to our subscription service? Browse and choose your go-to lash, and add it to a subscription service of your choosing. Have your fave lash delivered every 2, 4, 6 or 8 weeks! The power is in your hands.
Don’t forget, every order placed on our website comes with FREE 1st Class delivery in the UK when you spend £15 or more. All you need to do is sit back, relax, and browse the fantastic selection of Eylure lashes and accessories that we've got on offer!
Are Eylure Lashes Cruelty-Free?
Are Eylure Lashes reusable?
Are Eylure Lashes synthetic?
Can you use Eylure lash tint on your eyebrows?
How do you clean Eylure Lashes?
Do Eylure Lashes come with glue?